The Style Me virtual changing mirror is seen as a remedy to declining visitor numbers in the country`s shopping centres. The Style Me mirror uses the latest gesture technology to provide shoppers with an interesting, interactive experience and fits the modern day retailers multi-channel strategy - selling via stores, websites, mobile and any other tools at their disposal.

The Style Me mirror simulates the changing room by displaying how different clothing may look on the customer. Seen as a tool to create interest while also helping the shopper to decide on the clothes that fit their style and inspiring them to purchase other similar or complementary items.